File:Apple Lisa local commercial

Description
This is a local commercial (Peoria, IL) from 1983. The Lisa is the first commercial computer with a GUI, or Graphical User Interface. Prior to the Lisa, all computers were text based - you typed commands on the keyboard to make the system respond. Now, with the Lisa, you just point-and-click at tiny pictures on the screen with a small rolling device called a 'mouse'.

Officially, "Lisa" stood for "Local Integrated Software Architecture", but it was also the name of Apple co-founder Steve Jobs' daughter.

Credits: Produced by Mary Oakley, Directed by Tom Trucko, Photographer Steve Shaw, Edited by Mark Flesnor & Frank Blain