VCard

vCard, also known as VCF (Virtual Contact File), is a standard for electronic s. vCards are often attached to e-mail messages but can be exchanged in other ways, such as  (MMS), on the World Wide Web, instant messaging or through s. They can contain  and  information, s, e-mail addresses,, s, s, and audio clips.

vCard Plus, an elevated vCard, makes use of a customized landing page with all the basic information along with a profile photo, maps location and other fields. This can also be saved as a contact file on smartphones.

vCard is used as format in  s (PDAs), s (PIMs) and  (CRMs). To accomplish these data interchange applications, other "vCard variants" have been used and proposed as "variant standards", each for its specific niche: representation,  representation, or web pages.